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Media & Message Training

Become an ambassador of your company

LET'S TALK

How to engage your audiences in public or in front of the media

Being an ambassador

Speaking in public has become one of the most important tasks in a manager’s life.

You will become an ambassador for your group by passing a strong message with conviction and consistency. As such, you will be responsible for conveying the image of your company, its know-how and its culture.

media femme communication

Bringing your public speech to success with our expertise

Successful communication, whatever its framework and objectives, always needs to be prepared in advance. There is an appropriate method and tools to achieve this.

Experts in your business, with an intimate knowledge of your codes and language, SKILLS brings the international experience of its Communication Directors, who have served for more than 25 years in large groups.

The Media & Message Training prepares you for public speaking and media exposure

It will be an opportunity to:

  • Understand how to be effective in public speaking (facing customers, relations, suppliers, partners, institutional entities)
  • Work on building effective messages
  • Train to master your corporate and business messages to capture your audiences’ attention

The group session is organized in three parts:

Budget from € 2,500

Theory
  • Compréhension des médias
  • Building your key messages
  • Verbal and non-verbal communication techniques
  • Spokespersons basic rules to engage with the media
 
Practice
  • Work on corporate and business messages
  • Prepare the constituents of your essential message
  • Learn the “anchor” technique to connect to the corporate fundamentals
  • Know how to prepare and place illustrations
  • Understanding the keys to leading an interview
 
Interview exercises
  • Mock interviews based on prepared messages and other surprise questions
  • Filmed workshops (optional) simulating all possible interview configurations
 
Each exercise is debriefed and coached by SKILLS: analysis of each participant’s strengths and weaknesses.
 
Options
  • Training with camera (+1h)
  • Additional participant (to a group of 4)
  • Additional hour (beyond the 3 hours scheduled)
  • Production of key messages per specialist

Our Added Value

Your story, our passion

We have a passion for stories and know-hows. Because we understand your business environment, we will help you formulate your stories, your convictions and expertise to reach your audiences and hold their attention.

Experienced Com Directors

As Communication Directors with over 20 years of experience in major groups, we share with you our international experience to accompany all types of image strategies.

International experts

Associated with international specialists for long years, we provide the expertise you need for your communication projects: media, editorial content, web, social media, advertising, events, publishing, design, video, and more.